How to Make a Would You Rather or Poll Video

Based on our study of 1M+ videos by 280,000+ users

By Yao Ming, Founder7 min read
Short answer

To make a would you rather video, write five to eight close call dilemmas and show each on a split screen, one choice per half with an icon and an OR badge on the seam. Allow 2 seconds to read, a 3 second timer, then 2 seconds for vote bars. End by asking viewers to comment A or B.

Real outputs from the Videotto template gallery.

A worked would you rather video, round by round

Example input: a food page wants a 6 round video called "Would you rather: food edition", ordered from mild to hard. The pairs:

1. Pizza every day OR burgers every day. 2. Only sweet breakfasts OR only savoury breakfasts. 3. No coffee for a year OR no chocolate for a year. 4. Cook every meal yourself OR eat out every meal. 5. Never eat cheese again OR never eat rice again. 6. Your favourite food tastes bland forever OR you can only eat it once a year.

Each option is six words or fewer, so both halves read in about 2 seconds. Each round runs 7 seconds: 1 second for the halves to slide in, 1 second more to read, 3 seconds of timer, 2 seconds on the result. Six rounds plus a 3 second title and a 3 second ending gives a 48 second video.

Example: one round, second by second

SecondsTop half (red)SeamBottom half (blue)
0 to 1"No coffee for a year" slides in from the topOR badge pops in"No chocolate for a year" slides in from the bottom
1 to 2Coffee cup icon settlesStillChocolate bar icon settles
2 to 5HoldsRing timer drains with soft ticksHolds
5 to 7No numbers: the half gently pulses"Comment A or B"Pulses too, equal weight

The page has no poll data yet, so the first video skips percentages. A week later it runs a story poll on round 6 and posts a follow up, "You voted, here are the results", with bars that fill to the real numbers.

How to build a would you rather video

  1. Write the pairs. Five to eight dilemmas. The best ones are close calls where neither option is obviously better. Write a dozen and keep the ones you would argue about.
  2. Order them from mild to wild. Start easy and end with the hardest choice, so the last one is worth waiting for.
  3. Pick the split. Top and bottom fills a vertical 1080x1920 screen best. Left and right suits 1:1 or 16:9, where each half is wide enough for a line of text.
  4. Ask for an image per choice. A generated image or a flat icon makes each option instant to read. Describe the style once so every image matches.
  5. Decide on the result. Show percentages only from a poll you actually ran: a story poll, a community post or a survey. With no data, skip the bars and ask viewers to vote in the comments.
  6. Add sound and an ending. Whooshes, ticks and a final card held for 3 seconds: "Which did you pick? Comment A or B."

Would you rather design choices

The look is built around one idea: two options, equal weight, instant contrast. The viewer must see both choices in one glance and feel the pull of each. Anything that makes one side look bigger or louder before the vote tilts the game.

DecisionRecommendedWhy it matters
SplitTop and bottom on 9:16, left and right on 1:1 or 16:9, OR in a circle on the seamBoth options fit in one glance
TypeHeavy sans serif, six words or fewer per choiceReadable in about 2 seconds
ColourTwo contrasting colours, one per side, such as red and blueGives viewers an easy way to say A or B
VisualsOne generated image or simple icon per choice, same stylePictures read faster than words
MotionHalves slide in from opposite edges, timer ring drains, bars fillEach round has the same rhythm
TimingAbout 2 s to read, 3 s to choose, 2 s on the resultFast enough to keep moving, slow enough to decide
SoundWhoosh on entry, ticks on the timer, a hit when the bars stopMarks each phase with the sound on

Would you rather video prompt

Adapted from the way Videotto users brief Otto for motion only videos. Fill in your pairs and, only if you have real poll results, your percentages.

Paste into Otto
Make a 9:16 vertical "Would you rather" video, about 45 seconds, all motion graphics, no footage.
6 rounds:
1. [option A] OR [option B]
2. [option A] OR [option B]
(and so on, the hardest one last)
LAYOUT: screen split top and bottom. Top half #E63946 red, bottom half #1D3557 blue, a white "OR" circle on the seam.
Each option: one flat illustrated icon above bold white text, six words max.
EACH ROUND:
0 to 1 s: both halves slide in from opposite edges with a whoosh.
2 to 5 s: a ring timer drains around the OR circle with soft ticks.
5 to 7 s: bars fill in each half to these results: [A %] and [B %]. Keep every number exactly as given. If no numbers are given, pulse both halves and show "Comment A or B".
END: "Which did you pick? Comment A or B" for 3 seconds.
Light upbeat music. Made to work with the sound off. Text clear of the bottom app buttons.

Quick would you rather prompts

  • "Split screen, one choice per half, an OR badge in the middle."
  • "No percentages, just ask people to vote in the comments."
  • "Make the icons flat and simple, same style on every round."
  • "Hold the last round longer and make it the hardest choice."
  • "Add an AI voice that reads both options like a game show host."

Poll video tools compared

Most people build this format in one of three ways. The time estimates are typical for a 6 round, 45 second video and will vary with experience.

ToolStrengthLimitationRough time
CapCut split screen templatesFast on a phone, trending soundsFixed layouts; timers and bars are hard to customise30 to 60 minutes
Canva video with animated elementsEasy icons and brand coloursTiming each round by hand; bars need manual keyframes45 to 90 minutes
After EffectsAny design and motion you wantNeeds skills; the slowest route for a weekly series2 to 4 hours
A prompt to OttoRounds, timer and bars described once in textYou still write the pairs and check the result15 to 30 minutes

Whatever the tool, the dilemmas do the real work. Spend more time on the pairs than on the design.

Would you rather mistakes that kill the vote

  • Made up percentages. Inventing results misleads viewers. Use real numbers from a poll you ran, or no numbers at all.
  • An obvious winner. "A million dollars or a cold" is not a dilemma. Close calls drive the comments.
  • Long options. If a choice needs a sentence to explain, viewers will not read both before the timer ends.
  • Unequal design. One side with a bigger image or brighter colour tilts the vote. Keep both halves the same weight.
  • Too many rounds. Past eight rounds the pattern gets predictable. Save the extra pairs for next week's video.

FAQ

What are good would you rather questions for a video?

Good would you rather questions for a video are close calls about everyday things your audience knows well, where both options are equally tempting or equally bad. Food, money, travel, work and superpowers are reliable themes. Avoid choices that are obviously lopsided, offensive or about real people, and keep each option to six words or fewer.

How do I get real percentages for a poll video?

To get real percentages for a poll video, run the question first with a tool that counts votes, such as an Instagram Stories poll sticker, a YouTube community post poll or a simple form sent to your email list. Use the final numbers exactly. Comments work too, but count them honestly and say the result comes from comments.

How long should a would you rather video be?

A would you rather video works best at 30 to 60 seconds for TikTok, Reels and Shorts. At about 7 seconds per round that is five to eight dilemmas, plus a short title and ending. Longer compilations of 20 or more rounds suit YouTube in 16:9, where viewers settle in rather than swipe.

Are would you rather videos good for kids content?

Would you rather videos can be good for kids content when the choices are gentle, silly and age appropriate, such as animals, snacks or superpowers. On YouTube, videos made for children must be marked as made for kids, which turns off comments, so the "comment your pick" ending needs replacing with something like "Say your answer out loud".

Try it on your own video

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